Lonely at the top?
Share • Benchmark • Succeed

I owe the study group a lot of credit for our success for the great ideas, the education and confidence that I have built from being a part of the group.

We have enjoyed and been delighted in the experience of our study group. This is certainly a case where we feel we have gained far more than we have contributed.

The study group is the best way I have to gauge my company’s performance against other similar companies in the industry. No other venue offers the intensity of discussion I find here.

I’ve always enjoyed sharing ideas with non-competitor peers at industry gatherings…but a formalized process of sharing financial data, good ideas and recent activities in a study group is by far the best way to get a big volume of useful ideas.

Aside from the in-depth analysis of financial information, the major benefit of participation in this group is having a group of 7-10 experienced, intelligent marketers to run ideas by. The benefit gained from this group’s insight during the financial analysis has been immeasurable to me. I hope I have given a fraction as much back to the group as I have taken.